Explaining and defining the importance of SMART goals and how they are used.
SEO & SEM
I explain the difference between SEO and SEM.
Planning Social Media Content
Planning social media content has never seemed so easy with these three steps.
Harnessing the Power of Social Media
Learn how you can use Social Media to excel your Marketing Career
Digital Analytics and its Importance in Digital Marketing
Explanantion of what digital analytics is, composes of, and its importance in digital marketing.
SEO VS SEM/PPC
A blog about the difference between SEO and SEM/PPC!
Digital Analytics
My favorite thing about Digital Analytics is all the different type of information you can get while using it. Whether you are using a website or if its a simple…
SEO vs SEM
Explanation of what SEO and SEM are, their differences, and their benfits.
Why do SEO and SEM Matter to Me?
Let’s talk about Search Engine Marketing & Search Engine Optimization!
Common Attribution Models
There are a few commonly used attribution models that can help us understand customer interaction. Each of these models attributes a purchase to a different customer interaction. In class, we went over five common attribution models used in digital marketing: first interaction, last interaction, linear, time decay and position based.