SEO is the most important thing for a website to grow. it is quite frankly the only way to get people to see your website other than giving out links directly to your customers/family and friends. There are many ways to grow your website and how to get the attention of an audience. One way to do this is by using keywords. Keywords are words that people may use in their search engine when they are looking for a certain product or service. For example, if you sell chocolate peanut butter candy bars, you may use the keywords ” Chocolate and Peanut butter” Furthermore, a great way to make yourself likable from google is making quality content. Quality is better than quantity when it comes to google search engine.
Another way to get reach to your customers is through SEM, or otherwise known as Search Engine Marketing. SEM is practically paid marketing. If you are trying to sell a service, such as if you are a hotel, a great way to get SEM is by finding the best keywords people use when searching for hotels, applying those keywords, and have a pay per click advertising campaign during that time. You will be one of the few paid advertising hotels in the area, and when they click to view your website, you will be charged.
