Search Engine Optimization
I know what you’re thinking; “What is that?” SEO is the short way of writing it out and it basically just helps you improve your views/traffic on your website. It’s the efforts made at improving the search engine rankings of a website for a specific set of keywords and being #1 on Google’s ranks for this set of keywords.
- Good SEO involves many different activities, such as:
- Identifying relevant keywords with good search traffic potential
- Creating high-quality, useful content and optimizing it for search engines and for users
- Including relevant links from high-quality sites
- Measuring the results
This allows you to see what you to see what kind of traffic your website is having and how you can improve it. I strongly believe that this is a key element so you can help your site to do the best that it possibly can.
So I know that sounds like a lot of work to be at the top of Google’s ranking but honestly, all you need is to have a strong set of keywords that are relevant for your site, generate traffic and have low competition. So pretty much try to have keywords that are unique to your site. One thing that Google does it they have an autocomplete setting. This basically helps people as they are typing in what they’re looking by giving them suggested keywords that have been used before. One thing also to keep in mind is that you don’t want to make your keywords a long-tailed kind of thing. These typically don’t get a lot of search volume and tend to have poor ratings for sites on Google.
- You want to avoid being a keyword cannibal. You never want to have multiple keywords targeting the same page.
- Broader keyword phrases for homepages.
- More specific keywords for pages with products on them.
