Digital Marketing basically is a tool for you to know more about your customers with lots of statistics. Moreover, if you handle it
well. You can create brand awareness and brand loyalty to attract and retain your customers. SEO, SEM are also parts of the
digital marketing which make your websites exposed much more. Social media marketing, mobile, and email marketing are ways
to connect and find your target audience. I feel that the traditional marketing is walking to an end, and the era of digital
marketing is coming. We all live in a world with internet, and people usually spent a lot of time online. I think digital marketing
gives organizations an opportunity to make more customers to see their products. Although some are intrusive, and some are
not. But digital marketing is the key if future professional marketers want to succeed. This is why digital marketing matters,
and you need to master it.
The original tradition of digital marketing is not an effective way of maximizing optimization in a company. In your post, you did a great job explaining how social media marketing, mobile and email marketing are greats ways to connect to the correct target audience. Digital marketing plays a major role in organizations if they can use it effectively. Great post.