Wither you want to have a fancy website created by a professional or create a website yourself to save cost. A/B testing is always important when it comes down to reaching the max amount of traffic to your website. What is A/B testing? A/B Testing is comparing between two different products to determine what would provide the most yield.
What if you had call to action buttons and you are not sure which one would create the most clicks. What would you do to prove that one is better than the other?
A/B Testing is the way to go!
Want to learn more?
https://neilpatel.com/blog/ab-testing-introduction/
