Social Media is Free
Sadly it is not, in order to make it “big” you’re going to need advertising which is not free also you are spending time.
Good Social Media must go “viral”
This statement is false, there are plenty of pages, people, brands, etc. that are doing great on social media without going “viral”.
Social Media will replace Traditional Media
This is false because social media can only get so much information into a post and because of the people using it. There are still plenty of people who get their information from the TV, Newspaper, Magazines, etc.