Entering the business world, and career life in general, with the growing use of the internet and social media, it is important that any links to your name are set up in a professional manner. Personal websites, professional accounts, and social media pages are all great examples of outlets to have when entering a career. In this blog, I will lay out some things that are good to have as a professional as well as how to manage them and make them as professional, but also as interesting, as possible.
Building your Brand
There are numerous media platforms that can help you build your brand. Some of the most important platforms that businesses often look through when recruiting for jobs. Twitter and Instagram are helpful apps that can allow you to express yourself and be yourself. Through pictures and tweets, recruiters can get a little more information about the type of person you are and some interests that you have outside of the professional world. LinkedIn is more of a professional website where recruiters will go check out your career experience thus far. Here you can add resumes, job experiences, certifications, and all information that you would like to present professionally. Connecting with people on LinkedIn is also a great way to network and meet other people in your profession.
Managing your Internet Presence
Here is a list of some things that you should avoid sharing on social media to keep your accounts clean and professional.
- Drunk pictures
- Negative attitudes
- Anything related to illegal drugs
- Posts of any sexual/ inappropriate nature
- Poor grammar or spelling mistakes
- Use of profanity
It is also a smart idea to make any accounts private, that way unwanted people will not have access to your social media accounts without your knowledge. Keeping these things in mind can allow you to build your internet brand and manage it effectively to maintain a professional and welcoming manner!
