Digital Marketing Class

SMART GOALS:

Specific: write down the goal you want to accomplish.

Measurable: make small goals to be able to achieve them one by one.

Attainable: make realistic goals.

Relevant:  set a goal relevant to what you want.

Timely: take time but also set a deadline to achieve what you want.

Common Attribution Models:

First Interaction

Last Interaction

Linear

Time Decay

Position Based