PPC
- Also known as Pay per click
- Advertising tool where the viewer pays per click and not just the view
- Typically used for search engines that are involved in bidding process
- Measured by CPC ( cost per click)
CPM
- Also known as Cost per Miles
- Measured on an 1,000 views or impressions of the site
- Alternative advertising tool to Pay per click
- There is no need to click the site to create awareness, you are paying just for the viewer to view or have an impression of the site
Hi Jonathan, I like that your blog is short and straight to the point. The image you used describes perfectly what your main point is. What I liked the most was the originality on your tags.
I like your featured image, it’s clean and cute. Your information is straight to the point and shows the differences between PPC and CPM.