Digital marketers use a 3 + 1 model in order to build an operating website. This equation is made up of 3 foundation languages and 1 database. Using this equation is critical to creating a successful website as it will determine the style and function.
Foundation Languages
- HTML5 – controls the structure and behaviors of the website
- CSS3 – effects the style aspect such as font, colors and overall design
- JavaScript – is the logic that determines how the website will function
Databases
The equation only calls for one database, but there are many options to choose from. These are made to manage and organize the information within the website. Some of the databases include:
- MySQL
- SQL Server
- XML
- Oracle
