Search Engine Optimization (SEO) is pretty much being the first link that shows on a Google Search. Why would this be good? Some may ask. Well being the first option for a user sounds great doesn’t it? What if your company is the first thing that comes to a customer’s mind when they are looking for something specific?
SEM
Search Engine Marketing. WOW. The key to taking a business from the bottom to the top. To go straight into what we learned in class: PPC(pay-per-click): Advertiser pays the publisher…