Website
When it comes to website development there are a few key points. First being that simplicity is great when designing a website. For example, think of major corporations such as apple, when you go to the website it’s easy to navigate and there’s nothing crazy. Also, it’s usually not a good idea to have all your products and information on one page of the website. Another important point is always have information on where your company is located, mission statement, and owners (About Us tab). overall keep it organized, simple, and easy to navigate.
Branding
Tips for branding somewhat ties in with website tips. By this I mean that simplicity is also a good thing. Keep your ads simple while still catching consumers attention. It’s proven that having multiple ads on your websites along with pop ups will deter customers. Also ads that viewers find “cringe” will deter them also. The best things to do is keep your brand within the same theme. By this I mean that keep your page colors simple and advertise new products and promotions. Also when it comes to your logo and anything that symbolizes your brand keep it within the same tone. So, if you’re trying to be humorous keep it humorous with ads and other descriptions on the website. Also keep your ads and website within the same color scheme as your logo.
