Can You Market on Instagram?
Instagram is a social media platform that many use to make new friends, become influencers, show off their life in pictures, videos , reels , etc. But the question… is can you as a company market successfully on Instagram? The answer is actually quite simply, YES! Many companies have been able to market their company, grow and even have businesses on Instagram. There are alot of different ways You can market and grow Your company keep reading to find out how.
Ways Company’s market on Instagram
The biggest question is how do you actually market on Instagram? Step 1 when you want more exposure as a brand it is good to know your target audience because that shows you what kind of people , ages , and regions you are reaching and are interacting with your content. Step 2 knowing the most optimal times and days to post because you never want to post at random times of the day and just wish for the best. Step 3 there is an option to boost your post which expands your reach and depending on how much a day you are willing to spend will depend on the overall exposure. With that it also creates ads for you to show up on followers and other users who like similar content to create more engagement with call to actions and potential new followers and consumers. Instagram also has an option for you to see the analytics of how well or poor you are doing as a company for your marketing strategy and growth. Due to Covid-19 IG introduced what is called “Shop” which is a part of the gram where businesses can connect their site and or products to their profiles and users can browse and purchase items off of their profile. You can also add call to actions on your post so when you post your content it tags the items used in the post and users can click onto it and be directed to your shop side or your website.
Conclusion
So in essence there are plenty of ways you can market your company on Instagram, But each company must create the best market strategy for their Target Audience. So go explore and learn to grow your company by using social media it can be the reason you blow up or the reason you don’t get as much exposer which sounds better? Oh you wanted an answer that is for you to decide!
